BROADVIEW, IL, November 29, 2011 – James Casity Sr. from Stockton, California, won the one-of-a-kind 2011 Ford Mustang RTR Grand Prize in the exciting Bosch Iridium Edition Mustang RTR Sweepstakes. Vaughn Gittin, Jr. presented Casity with the Mustang in a ceremony at the Bosch exhibit at the Automotive Aftermarket Products Expo (AAPEX) in Las Vegas.
Custom-built by drifting champion Gittin, the Iridium Edition Mustang RTR is powered by new-generation Bosch Iridium Spark Plugs.
“I am happy to give the keys of the Iridium Edition Mustang RTR to Casity, and I’m sure he will enjoy this exciting vehicle, whenever he drives it. Casity’s specially made Mustang enjoys the performance and reliability that is built into all the Bosch equipped cars I compete in and build, whether it is for this sweepstakes winner, race cars for me, or street cars for my customers,” Gittin said.
“While I have the option to choose products from virtually any supplier worldwide, I choose to use Bosch Iridium spark plugs and other Bosch products in my cars because I know they can stand up to the abuse of competition, while delivering strong, reliable performance in everyday driving,” Gittin added.
The sweepstakes winner was drawn from all entries submitted in the sweepstakes, and received transportation for two to Las Vegas, a two-night hotel stay, and admission to the AAPEX event, where the grand prize vehicle was on display in the Bosch booth throughout the Show. Everyone with a Facebook account was invited to enter the sweepstakes online through Bosch’s Facebook page www.facebook.com/boschautoparts. No purchase was necessary to enter.
A dramatic video of Vaughn Gittin’s actual presentation of the Iridium Edition Mustang RTR to James Casity Sr. is available at www.lightemup.com, www.facebook.com/boschautoparts, www.twitter.com/boschautoparts, and www.youtube.com/boschautoparts.
“This exciting Sweepstakes was developed to promote the new-generation Bosch Iridium spark plugs, and Bosch is thrilled to be able to give the Grand Prize Iridium Edition Mustang RTR to the winner,” said Pam Krebs, Director of Advertising and Sales Promotion for Bosch. “Our new Bosch Iridium, a fine-wire Iridium spark plug, brings the best in OE technology to the aftermarket, including a 360-degree continuous laser welded high-content iridium center electrode and the industry’s only laser welded, iridium-platinum inlaid ground electrode. We’re so confident about the new Bosch Iridium’s performance and durability that we stand behind it with a 7-year satisfaction guarantee and a professional technician warranty, also an industry best,” she said.
“Drifting is a sport that places extreme demands on engines in a very short period of time, so spark plugs and other engine components must be rugged enough to withstand such abuse, and at the same time, be able to provide tens of thousands of miles of everyday use in normal street cars. Our new Bosch Iridium spark plugs are up to both tasks,” added Krebs.
The Bosch Iridium sparked Iridium Edition Mustang RTR is a one-of-a-kind 2011 Ford Mustang designed by Vaughn Gittin, Jr., who is one of the best-known and most successful competitors in the Formula Drift Championship. After competing in motocross as a teen, he started his drifting career in 2004, placed first in the D1 Grand Prix America versus Japan competition the following year, won the 2007 World Championship and continued his successes, ultimately winning the 2010 Formula Drift Championship.
Gittin has partnered with Bosch, using Bosch spark plugs, fuel injectors, alternators, and even wiper blades on his competition cars as well as the custom cars he designs and builds. So he was a natural choice to develop and oversee production of the Bosch Iridium Edition Mustang RTR, built off the extraordinary Mustang RTR platform that is available at select Ford dealers.
The one-off Bosch Iridium Mustang RTR, valued at $50,000, includes the Mustang RTR appearance and performance package consisting of the RTR front splitter, rocker splitters, RTR rear diffuser and stamped aluminum rear spoiler, Ford Racing shocks, Ford Racing calibration, Ford Racing mufflers, and cross-drilled/slotted rotors.
The one-of-a-kind Bosch Iridium Edition Mustang RTR also includes custom HRE P40S wheels wrapped in Falken tires, some carbon fiber body panels, custom BASF paint, custom one-off badging inside and out and, of course, Bosch Iridium spark plugs which offer the fire power needed to keep the tires lit up!
Bosch is a proud supporter of the Automotive Aftermarket Suppliers Association’s Know Your Parts® education and awareness campaign. This initiative promotes the importance of quality brand name aftermarket parts backed by full service suppliers, and its impact on delivering reliable products to today’s motorists. For more information visit: www.AASAKnowYourParts.org.